Engineered for the Extreme

Primex tires operate in the harshest environments. Capturing them in action requires patience and a keen eye for the opportunity to get that perfect shot.

Videography & Customer Testimonials

Lead coordinated and accomplished a multi-day shoot for Primex, both at a Primex dealership and on-site during a industrial logging operation. A photo library of Primex tires on duty in extreme conditions provided the brand with eye-catching hooks for future marketing campaigns. Testimonial videos, enhanced with on-site logging footage, tell the Primex brand's story from the customer's perspective.